Multiple disciplines are too infrequently harnessed together in the pursuit of innovation and new business opportunities.
Most large companies innovate by adopting four parallel approaches to innovations. Business divisions use market research projections to estimate the size and vitality of future business areas. They also employ designers to design new ways of styling and combining existing technologies to improve customer experience with our products and services. More disruptive techniques are used in the corporate research labs. Technology research is used to push the envelope of existing …
When things are going well, the findings from one approach begin to ‘gel’ with those from another. For example, a technological breakthrough might align with a large market opportunity, with minimal design impact on the product. More typically, the findings of each approach do not align, or are not generated together, so that many good ideas in one area sit around waiting for conditions in the other areas to change. This is natural, but more problematic when trying to invent for markets whose dynamics areemerging and rapid…
Since 2007, Nokia’s Satellite Design Studio and Research Centre has initiated various projects
The objective of this project was to solve problems that may classically arise in the kitchens of India
HP Labs India was the third global research lab of HP, with a focus on technology research, innovations and solutions for emerging markets.